Why Your Data Is Like A Fine Wine
I know - Key Performance Indicators (KPIs) can be a little difficult to begin with. They're a pain to put together, there's too much data, they deliver information that you don't really understand and they often look like crap.
Here's the thing...
Just like you - just like me - KPIs get better with age.
Seriously - I'm not kidding.
I know it sounds strange but after a while, figures start to speak to you and tell you what's going on in your business. If you keep at it, you'll find your behavior changing as you become more efficient in how you spend your time. Ultimately your business makes more money.
It's the beginning of the month
Have you reviewed last month's figures, assessed performance against the estimate, looked at your available resource and set a new estimate and plan of action for September?
If you haven't, maybe you should.
If you'd like to get more efficient with the your marketing, call me on 310 980 2499 or use the form .