This is what I think You think...about content marketing

I'm in business - just like you. My primary marketing tool is this newsletter & I obsess about it.

Every week, I know who opens it, who clicks through and of course who reaches out afterwards.

This list is my business and I've spoken with every individual on it. I know who's following through on their marketing plans, who's doing the work and who isn't.

So - just for fun, I went through the list and jotted down what I thought each client would say about Content Marketing.

Can you spot yourself?

• It's hard to stick to a plan
• It's hard to make the time for it
• Why does it take so long?
• Not fast enough
• Sorry - I was busy
• I know - I'll get to it
• I'm not gonna do it
• I ain't gonna pay for it
• I know, I know, I know...
• Why did I open this?

• It could make a huge difference to my life
• Interesting
• Actually it's kind of interesting
• Why don't we just do it?
• You know it is kind of interesting isn't it

• Uh duh!
• It's amazing!
• I'm doing quite nicely, thank you very much
• I've been doing this for...
• Woof!
• Yes!
• Can I say "I told you so?!"
• Lol
• That's my boy!
• That's my Step-Dad!

Call to action

Wouldn't you rather be in the bottom group? If so, reply to this email and book a session.

Written while listening to Frustration - Music to create flow - 104,154 views