This is what I think You think...about content marketing

I'm in business - just like you. My primary marketing tool is this newsletter & I obsess about it.

Every week, I know who opens it, who clicks through and of course who reaches out afterwards.

This list is my business and I've spoken with every individual on it. I know who's following through on their marketing plans, who's doing the work and who isn't.

So - just for fun, I went through the list and jotted down what I thought each client would say about Content Marketing.

Can you spot yourself?

  • It's hard to stick to a plan
  • It's hard to make the time for it
  • Why does it take so long?
  • Not fast enough
  • Sorry - I was busy
  • I know - I'll get to it
  • I'm not gonna do it
  • I ain't gonna pay for it
  • I know, I know, I know...
  • Why did I open this?
  • It could make a huge difference to my life
  • Interesting
  • Actually it's kind of interesting
  • Why don't we just do it?
  • You know it is kind of interesting isn't it
  • Uh duh!
  • It's amazing!
  • I'm doing quite nicely, thank you very much
  • I've been doing this for...
  • Woof!
  • Yes!
  • Can I say "I told you so?!"
  • Lol
  • That's my boy!
  • That's my Step-Dad!

Call to action

Wouldn't you rather be in the bottom group? If so, reply to this email and book a session.

Written while listening to Frustration - Music to create flow - 104,154 views

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