This is what I think You think...about content marketing
I'm in business - just like you. My primary marketing tool is this newsletter & I obsess about it.
Every week, I know who opens it, who clicks through and of course who reaches out afterwards.
This list is my business and I've spoken with every individual on it. I know who's following through on their marketing plans, who's doing the work and who isn't.
So - just for fun, I went through the list and jotted down what I thought each client would say about Content Marketing.
Can you spot yourself?
- It's hard to stick to a plan
- It's hard to make the time for it
- Why does it take so long?
- Not fast enough
- Sorry - I was busy
- I know - I'll get to it
- I'm not gonna do it
- I ain't gonna pay for it
- I know, I know, I know...
- Why did I open this?
- It could make a huge difference to my life
- Actually it's kind of interesting
- Why don't we just do it?
- You know it is kind of interesting isn't it
- Uh duh!
- It's amazing!
- I'm doing quite nicely, thank you very much
- I've been doing this for...
- Can I say "I told you so?!"
- That's my boy!
- That's my Step-Dad!
Call to action
Wouldn't you rather be in the bottom group? If so, reply to this email and book a session.
Written while listening to Frustration - Music to create flow - 104,154 views